Triumph Motorcycles will once again support the Distinguished Gentleman’s Ride, a worldwide riding event that raises awareness and funds for men’s mental health and prostate cancer. For 2024, Triumph and the DGR are pushing to host 1,000 rides across the globe, and Triumph will reward the top fundraiser with a Thruxton Final Edition motorcycle.
The Distinguished Gentleman’s Ride began in Sydney, Australia, in 2012 by Mark Hawwa, and it’s the world’s largest charity event for classic and vintage motorcycle enthusiasts. To date, the DGR has raised more than $45 million for prostate cancer research and men’s health. This year’s event will take place May 19 at various locations.
“In 2024, we have set ourselves the goal of reaching 1,000 cities around the world,” said Mark Hawwa, founder and director of DGR. “We have ridden with each other on the same day all around the world since 2012. Our community is one that comes together, despite borders and oceans, riding side by side to raise increasingly critical funds and awareness for men’s mental health and prostate cancer. DGR 2024 is the year that we celebrate our fellow gentlefolk around the world that we ride alongside, united by a passion, and driven by the cause.”
To help inspire riders to raise as much money as possible, Triumph will give away a Thruxton Final Edition to the top fundraiser. This last iteration of the Thruxton features a Competition Green paint scheme and hand-painted gold lining and is signed by the artist. The bike will come with a certificate of authenticity with the bike’s VIN number and signed by members of the design team and Triumph CEO Nick Bloor, as well as a Final Edition engine badge and graphic.
Related: 2025 Triumph Thruxton Final Edition | First Look
This year, Triumph is also releasing a new clothing lineup featuring DGR and Triumph brands to support the ride. In addition, 2024 will launch the Team Triumph global community and give clothing prizes to the top five fundraisers in the Team Triumph group.
“We share the DGR’s ambitious goal for 2024; to bring even more riders together, in more places around the globe, to raise even more money for men’s mental health and prostate cancer,” said Paul Stroud, chief commercial officer of Triumph Motorcycles. “We are working side by side with the DGR and our growing global dealer network to help achieve 1,000 Rides. This year, we will be rewarding the highest fundraiser with an iconic motorcycle, the Thruxton Final Edition, as well as donating five exclusive clothing prizes to Team Triumph fundraisers. In this way, we hope to unite and inspire Triumph riders across the world on May 19 to join Team Triumph, dress dapper, raise money, and enjoy the ride.
Registration for the 2024 Distinguished Gentleman’s Ride is now open on the DGR website.
