Fans of classic motorcycle marques, rejoice. Royal Enfield, which boasts the oldest motorcycle brand in continuous production, has opened its North American headquarters in Milwaukee, Wisconsin.
Royal Enfield CEO Siddhartha Lal, and President of Royal Enfield North America Rod Copes, were on-hand for the grand opening event this past weekend, at 226 N. Water Street. The headquarters will also host the brand’s first stand-alone dealership in the U.S., and employs about 20 people.
Royal Enfield’s North American lineup will consist initially of three single-cylinder models:
- The Classic 500 – 499cc postwar style
- The Continental GT – 535cc cafe racer
- The Bullet 500 – 499cc, the longest-running model in continuous production
For more information, visit royalenfield.com/usa.