Victory Celebrates 15th Anniversary at Daytona Bike Week

Victory has a busy week planned for Daytona Bike Week, March 9-16. There’s something for every rider, especially for Victory riders, who will be VIPs at Victory-exclusive events as the brand celebrates its 15th Anniversary. Complete details about Victory activities during Daytona Bike week are available at

“After Victory was founded, Daytona was one of the first rallies where we showed our bikes and offered demo rides,” said Victory Marketing Manager Josh Fulkerson. “It’s always a great event to celebrate more of what we all love to do—ride.”

Highlights of the Victory plans for Daytona Bike Week 2013 include:

R. Lee Ermey—“Gunny”—leads riders on the Victory Ride, which will be held again this year on March 15, 2013.
R. Lee Ermey—“Gunny”—leads riders on the Victory Ride, which will be held again this year on March 15, 2013.

Victory Demo Rides
Experience Victory performance, comfort and style on a Victory Demo Ride. Rides are offered daily, March 9-16, 9 a.m.-5 p.m. Look for the Victory demo fleet in the Daytona Int’l. Speedway parking lot outside the Speedway’s Turn 4, where Richard Petty Boulevard intersects Midway Avenue.

Victory Custom Row
The Victory Demo Ride site anchors Victory Custom Row, a collection of exhibitors and vendors. Purchase Victory sportswear, and get custom accessories and performance parts for your Victory. Plus, watch the pros from Victory Police Motorcycles demonstrate the incredible handling and maneuverability of a Victory Cross Country and Victory Vision.

Victory Bike Night
Victory riders are VIPs at the Broken Spoke Saloon on March 12, from 6-10 p.m. Premium parking for Victory riders, specials and giveaways.

Custom Bike Show
The 4th Annual Victory Custom Bike Show will be held March 13 at Volusia Motorsports (1701 State Road 44, New Smyrna Beach, Florida, Phone: 386-428-2212). Riders can register from noon to 2 p.m., with judging to follow and trophies awarded at 4 p.m. There are several classes for Victory models, and a class for non-Victory bikes.

Victory Patio Party
Kick back with fellow Victory riders at BJ’s Brewhouse on International Speedway Boulevard, just down the street from the Victory Custom Row. We’re meeting on March 13, starting at 5 p.m. to have a good time.

BJ’s Brewhouse is offering Victory riders special prices on food throughout Bike Week. Show your Victory key for a 25% discount.

Indian Victory of Daytona Grand Opening
Check out the area’s newest Victory dealership during the March 14 grand opening that starts at 3 p.m. Join the dealership team and fellow Victory riders for a ribbon cutting, free refreshments, prizes and more. The store is at 402 N. Beach St. in Daytona Beach.

Victory Ride
Get pumped for another great ride put together by Victory and Volusia Motorsports. The March 15 ride starts at 11 a.m., so arrive early with a full tank of fuel. Actor, retired Marine and Victory rider R. Lee Ermey—“Gunny”—will lead us on a 68-mile with a sheriff’s escort, and we’ll end up at the Victory Reception. Register in advance for the ride and reception at

Victory Reception
On March 15 from 1-3 p.m. Victory riders will meet and celebrate the brand’s 15th anniversary during the Victory Reception at the Blue Grotto Halifax Marina (125 Basin St., Daytona Beach, Florida).



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